Part of the fun of participating in a craft fair, besides selling pretty things, is getting your name out there and connecting with people. One of the ways in which you do this is with a good business card. Any card can direct someone to your site but if your card is unique and creative, it will stand out and hopefully resonate with your future clients and visitors. I am a firm believer in making one-of-a-kind business cards and have been crafting my own since I got started. I love the responses I get when people see the little details that I put into my cards. I always hand stamp manila shipping tags with my information. Washi tape is usually involved. In the past I have placed each tag into glassine bags and then stitched them shut on my sewing machine. These unexpected touches always make people comment, "Are these really your business cards? But they're so pretty!"
A few months ago I had to put together 400 business cards to go into swag bags for the Fizz & Frills event in San Francisco. I wanted to do a little something different with my cards so I decided to opt out of the stitching detail for this particular event. Instead, I put the tags into mini envelopes and made party flags for each one. Here are some shots of what I created:
I love my custom letter stamp so of course I had to stamp a sweet message onto the envelopes.
I made the mini flags out of toothpicks and washi tape. I was inspired by this image that I found on Pinterest awhile ago. I just love packaging, don't you? Yes, even business cards can get packaged.
400 cards got out of hand pretty quickly and soon it was hard to stay neat and organized. It slowly became chaos but I just love all the mini flags. They are so cheerful and a sweet addition to these envelopes.
Since I am busy working on my upcoming craft fair, ideas for packaging and branding and business cards are racing through my head. I really loved the mini envelopes so I may go for those again. I don't think I'll have enough time to make all of the flags but I'll come up with a cute equivalent. Thoughts? Ideas?
What makes a good business card to you?